June 10, 2008
Project: Silver Lining
Official Website
It's my pleasure to announce that Silver Lining has been selected as one of the short films to be broadcast as a part of the TVFilm series on WMHT PBS Television. WMHT is located in NY's Capital Region and is the only full-service public broadcaster serving eastern New York and western New England. TVFilm is a six-episode series spotlighting filmmakers from our region. Silver Lining will be broadcast on the TVFilm premiere on Thursday, June 12th at 10pm and will repeat the following Saturday at midnight.
This just in: Watch the extended interviews from TVFilm (including mine of course) at their website. (Adobe Flash Player required) -Ben
Tuesday, June 10, 2008
Sunday, March 2, 2008
Why is “Professional” a Dirty Word?
Since when did “professional” become a bad word? Since when did it mean unoriginal, uncreative, overpriced, inflexible and/or elitist? Why are professional methodologies so immediately rejected in today’s marketplaces, businesses and creative endeavors? If you undergo years of training or you have several years of experience-- that’s a bad thing? Being involved with a number of industries, I see it more and more. If a professional mentions industry standards, professional methods or structures or even accepted practices they get immediately rejected or even insulted. It's happened to me many, many times. Let’s say you own Cogswell Cogs. You want to design a new cog so, what’s the first thing you do? Create a computer model? Let’s go 3D, Wooo! Sorry, but when did the first step of problem solving become model a solution? HUFF! That tired, old, dusty, outdated, outmoded and certainly high-horsed ‘5 Steps to Problem Solving” can’t apply to our new, totally different, techno-world! To coin another ancient phrase, balderdash. Since you’ve admitted/found that there is a problem/need for this new cog, why wouldn’t the next thing be to define the problem? Why wouldn’t you talk about the need for this cog and what it should accomplish? Then perhaps you should use a low-cost method to envision the cog... perhaps even use... a... pencil. NOOOOOOO!! Graphite must be bad for the environment or something because no one seems willing to allow sketches anymore. The brain-pencil (or pen) connection is scientifically proven to engage the brain more fully than a keyboard and mouse. I’d wager even a tablet or other pen-like computer input device is still not as good as the real thing, but that’s me. Still, that’s not our focus here.
Let’s look at it a different way. A number of people have said to me that they’re proud of their success without training or experience and with less-than-professional tools. That’s great. I’m glad that anyone can pick up a tool and make something that allows them to express themselves and maybe even gives them a measure of success. That's freedom. I guess my problem is many of these people think their success means they’re suddenly da Vinci, a master at their craft. In many cases, they fail to realize the other factors that added into his or her success. Let’s say one of these folks is named Pat. Pat, who is without training or experience, has gathered a small team and together they’ve built a house using tools and materials afforded on a shoestring budget. A week after completion, the house is still standing and everyone in town loves it. It’s not totally level, but that’s okay. Genius! It doesn’t meet all the codes and standards, but that’s fine. Brilliant! Pat made it on a shoestring so, that sort of thing is understandable. A Marvel! Against these great odds, this house is a towering achievement of the layman who has conquered those terrible professionals! What Pat hasn’t told people, or doesn’t realize, is the team pulled all-nighters and worked for reduced rates without overtime or for free. Pat also doesn’t mention that some of them were actually trained carpenters who showed the team how to fill in the cracks when the pieces weren’t flush. Pat doesn’t admit that the project was a house of cards and at any moment, were it not for the kindness of others, the project would have failed. And, were it not for the vigilance of Pat’s team, someone could have been hurt or killed if the house of cards had fallen. Nope, Pat jumps from rooftop to rooftop yelling that s/he’s a visionary. Pat also doesn’t realize the ramifications his house has on the industry. Other folks in the town also want to make houses on a shoestring and complain when the (evil) professionals quote them prices ten times what Pat’s house cost. How DARE they! Soon, the professionals have to lower their rates to get any work and try to find ways to cut costs. The townspeople are unapologetic. They know you can cut costs because pros are SO overpaid and they saw that all you have to do is get cheap unskilled laborers like Pat did. And of course you don’t need to use quality tools or materials; you’re a pro and can work miracles! Wait, wait, wait. So pros are miracle workers and so they should be paid half and forced to work twice as hard? What is going on here?!
Folks, “professional” is not a bad word. Working your ass off through rigorous training doesn’t automatically mean you can’t think outside the box. Years of experience doesn’t mean you’re old and don’t apply anymore. Would you expect some untrained person to be as consistent as Norm Abrams? Just because Norm has been in the business for decades, does that mean he can no longer function? Have you watched This Old House? Mastery of one’s craft takes a lifetime. It doesn’t mean you have to know everything, but it does mean you know who to ask. And I don’t see why being good at what you do and knowing a solid, proven methodology is such a horrible concept-- to the point of insulting professionals for merely suggesting to Pat that s/he might want to look before leaping. And, being nice people who care about their craft and whose latest project is their calling card, they take it upon themselves to make it work. That my friends is eking by, not a mandate. Yes, it may work out in the end at least to an extent, but the means matter. The means matter because they always have longer lasting ramifications. Ramifications beyond that one project and perhaps even into our everyday lives.
This is not an attack on layman or on independent endeavors. I don’t think you need a huge corporation to do... well, much of anything. I’m actually a firm believer in partnerships and localizing. What I’m saying is there is a standard that should be sought and fought for. The standard is the challenge. If we keep lowering the standards and slapping down anyone who strives to exceed them, we hurt ourselves as a people. These habits bleed into the rest of our culture. This goes for high school math brains to musicians trying to share their music. It also goes for anti-social artist types and mighty athletes. It’s not the accolades that matter; it is the progression of the human race. Striving to be a pornstar college dropout Heroin addict? That’s a goal? Being the person with the most hits on Myspace or most friends on Facebook is a goal? Posting pics of your cleavage and of you and your friends getting drunk is bucking the system? As long as you have the latest cell phone, all is right with the world? What the crap is going on here? Would you want to go under the knife of a surgeon who believes a few mistakes here and there aren’t so bad? This devolution is occurring because people are lowering their standards for everything. This may be because a growing mass of people are becoming evermore lazy and wish to satisfy whimsical and shallow desires ASAP. I want, therefore I am. Is that what we're saying?! Perhaps I should have entitled this “Why is REALITY a Dirty Word?” Face up, anything good takes time and effort and you never do anything totally alone. If you want something really good, open your mind and heart and listen to a professional who might know a thing or two about what you’re trying to do. Even if that pro is a psychologist. And when you’re done, be realistic about what the final product is and strive to do better next time. And PLEASE strive to pay people an acceptable wage or make it worth everyone’s while somehow. All I ask is that you don’t use professionals as mindless tools, keep your promises and don’t ask anyone to sacrifice their integrity to complete your project. We’re all in this together. Making adjustments for safety, courtesy or quality doesn’t make it any less your baby. And lastly, give credit where credit is due. Not only make sure you have everyone’s name spelled correctly, but if someone on your staff was key to the completion of your project, let people know. Acting like you did it all alone will only harm you in the long run. If you can loosen up on the reigns a little, you’ll find you still stay on course and it’s a more rewarding ride.
That’s enough metaphor for one day! Thanks for reading. Please share your opinions and experiences. I mean that! Also, please take some time today to hug a professional. They need hugs, too.
Let’s look at it a different way. A number of people have said to me that they’re proud of their success without training or experience and with less-than-professional tools. That’s great. I’m glad that anyone can pick up a tool and make something that allows them to express themselves and maybe even gives them a measure of success. That's freedom. I guess my problem is many of these people think their success means they’re suddenly da Vinci, a master at their craft. In many cases, they fail to realize the other factors that added into his or her success. Let’s say one of these folks is named Pat. Pat, who is without training or experience, has gathered a small team and together they’ve built a house using tools and materials afforded on a shoestring budget. A week after completion, the house is still standing and everyone in town loves it. It’s not totally level, but that’s okay. Genius! It doesn’t meet all the codes and standards, but that’s fine. Brilliant! Pat made it on a shoestring so, that sort of thing is understandable. A Marvel! Against these great odds, this house is a towering achievement of the layman who has conquered those terrible professionals! What Pat hasn’t told people, or doesn’t realize, is the team pulled all-nighters and worked for reduced rates without overtime or for free. Pat also doesn’t mention that some of them were actually trained carpenters who showed the team how to fill in the cracks when the pieces weren’t flush. Pat doesn’t admit that the project was a house of cards and at any moment, were it not for the kindness of others, the project would have failed. And, were it not for the vigilance of Pat’s team, someone could have been hurt or killed if the house of cards had fallen. Nope, Pat jumps from rooftop to rooftop yelling that s/he’s a visionary. Pat also doesn’t realize the ramifications his house has on the industry. Other folks in the town also want to make houses on a shoestring and complain when the (evil) professionals quote them prices ten times what Pat’s house cost. How DARE they! Soon, the professionals have to lower their rates to get any work and try to find ways to cut costs. The townspeople are unapologetic. They know you can cut costs because pros are SO overpaid and they saw that all you have to do is get cheap unskilled laborers like Pat did. And of course you don’t need to use quality tools or materials; you’re a pro and can work miracles! Wait, wait, wait. So pros are miracle workers and so they should be paid half and forced to work twice as hard? What is going on here?!
Folks, “professional” is not a bad word. Working your ass off through rigorous training doesn’t automatically mean you can’t think outside the box. Years of experience doesn’t mean you’re old and don’t apply anymore. Would you expect some untrained person to be as consistent as Norm Abrams? Just because Norm has been in the business for decades, does that mean he can no longer function? Have you watched This Old House? Mastery of one’s craft takes a lifetime. It doesn’t mean you have to know everything, but it does mean you know who to ask. And I don’t see why being good at what you do and knowing a solid, proven methodology is such a horrible concept-- to the point of insulting professionals for merely suggesting to Pat that s/he might want to look before leaping. And, being nice people who care about their craft and whose latest project is their calling card, they take it upon themselves to make it work. That my friends is eking by, not a mandate. Yes, it may work out in the end at least to an extent, but the means matter. The means matter because they always have longer lasting ramifications. Ramifications beyond that one project and perhaps even into our everyday lives.
This is not an attack on layman or on independent endeavors. I don’t think you need a huge corporation to do... well, much of anything. I’m actually a firm believer in partnerships and localizing. What I’m saying is there is a standard that should be sought and fought for. The standard is the challenge. If we keep lowering the standards and slapping down anyone who strives to exceed them, we hurt ourselves as a people. These habits bleed into the rest of our culture. This goes for high school math brains to musicians trying to share their music. It also goes for anti-social artist types and mighty athletes. It’s not the accolades that matter; it is the progression of the human race. Striving to be a pornstar college dropout Heroin addict? That’s a goal? Being the person with the most hits on Myspace or most friends on Facebook is a goal? Posting pics of your cleavage and of you and your friends getting drunk is bucking the system? As long as you have the latest cell phone, all is right with the world? What the crap is going on here? Would you want to go under the knife of a surgeon who believes a few mistakes here and there aren’t so bad? This devolution is occurring because people are lowering their standards for everything. This may be because a growing mass of people are becoming evermore lazy and wish to satisfy whimsical and shallow desires ASAP. I want, therefore I am. Is that what we're saying?! Perhaps I should have entitled this “Why is REALITY a Dirty Word?” Face up, anything good takes time and effort and you never do anything totally alone. If you want something really good, open your mind and heart and listen to a professional who might know a thing or two about what you’re trying to do. Even if that pro is a psychologist. And when you’re done, be realistic about what the final product is and strive to do better next time. And PLEASE strive to pay people an acceptable wage or make it worth everyone’s while somehow. All I ask is that you don’t use professionals as mindless tools, keep your promises and don’t ask anyone to sacrifice their integrity to complete your project. We’re all in this together. Making adjustments for safety, courtesy or quality doesn’t make it any less your baby. And lastly, give credit where credit is due. Not only make sure you have everyone’s name spelled correctly, but if someone on your staff was key to the completion of your project, let people know. Acting like you did it all alone will only harm you in the long run. If you can loosen up on the reigns a little, you’ll find you still stay on course and it’s a more rewarding ride.
That’s enough metaphor for one day! Thanks for reading. Please share your opinions and experiences. I mean that! Also, please take some time today to hug a professional. They need hugs, too.
Monday, February 4, 2008
"Indies at the Madison" Success!
Many thanks go out to all the great folks who came out for "Indies at the Madison," a week-long showcase of independent short films from local Albany, NY filmmakers. Our show actually out performed all six Hollywood films at the Madison Theater over the weekend. Silver Lining was one of the films featured along with shorts by Jeff Burns, Kevin Dobies, Joy E. Reed, Michalina Almindo, Frank D'Andrea and Terry J. Field. Click here to see the trailer and for more info check out our Myspace.
For more info on Silver Lining and to see the official site. For more info on Runic Films and to see full credits from the film, visit RunicFilms.com.
Thanks again intrepid indie-goers!
Ben
Writer/Director, Silver Lining
For more info on Silver Lining and to see the official site. For more info on Runic Films and to see full credits from the film, visit RunicFilms.com.
Thanks again intrepid indie-goers!
Ben
Writer/Director, Silver Lining
Sunday, December 16, 2007
Tom Curley asks "Would you pay for a great production sound crew?"
Tom Curley, a friend and fine production sound mixer in Hollywood recently asked some fellow film folks this question...
"Would you pay for a great production sound crew? Why or why not?"
Because I think this is a important issue and indicative of a larger cultural malaise, I thought I'd post his query here, add my reply and ask for your opinion.
Tom continues...
"This lament is not directed at any one person or company, but more of an observation of a trend...
"I am a professional location sound engineer who has years of experience, on films up to $70Million budget. I make my living doing this, and have spent [a LOT of money] on gear. I find it bewildering that a lot of production companies I run into are hemorrhaging money on the camera crew (A loader for an HD camera?) but offer me insultingly low rates, with equipment rental, and no boom operator. I might be looking at the wrong production companies, so if you know the value of a good sound crew, or the horrors of a poor sound crew, please let me know your experience?"
Here's my reply...
I most certainly would pay for a quality sound crew. I feel for sound guys! I have seen what you describe in practice as well. I've seen sound crews understaffed, run over, pushed around and left completely out of the loop even while shooting. "We'll fix it post" is something often heard by VFX Supervisors. Now, it seems the same is being directed at the Sound Mixer. I suppose when Producers and Directors hear films like Fellowship of the Ring were 98% ADR, they think they can do it as well. They don't consider the time and money involved in doing ADR nor the quality of the actor needed to at least come close to the moment all over again in a voice over. If you're not being forced in some way (like making a trilogy of three-hour films simultaneously) I don't see why this method would be preferable. Like VFX, many practicals can be faster to build, look better and are much cheaper than CG. Why not dab a little makeup on an actor's pimple in a few seconds instead of having a VFX Artist spend hours painting it out? For sound, why spend weeks fixing and re-recording when all the actors were right there on set? I'm a director who loves sound. I also like to get everything I can while in production. It just makes sense for the time and money and it's not difficult to include the sound department in the process. That process is of course the traditional process that I learned, not the contemporary process now taking hold. The rush of and for technology is widely to blame. Most leaders are informed by the hype around tech, but they lack knowledge to implement it properly. Additionally, when they defer such decisions to their "experts" many times those "experts" aren't informed about film practices. For instance, filmmakers who have been brought up on video have a simplified view of the process that does not match the nuance of true, budgeted feature production. To many of them, the sound department is a boom operator who plugs into the camera. This techno-phage of oversimplification is affecting every creative endeavor from advertising to web design. Many people are so worried about getting or keeping a job that they extend themselves beyond their knowledge and over-commit themselves instead of saying they don't know and need to ask someone who does. Worse than that perhaps are the people who simply refuse to believe or listen to more knowledgeable people. This is a serious problem especially when that person is a producer, director, CEO, CTO, manager etc-- the people who make the decisions. And they can get incredulous, mean and insulting about it; probably out of fear of looking they don't know something. That sounds backwards to me; I highly value of experts like yourself because I don't know much, let alone everything! This is a problem facing whole industries and if it's not fixed, I don't know what will happen. This idea that "a monkey could do it" could mean the fall of our economy and our culture entirely.
So, we've done a lot to define the situation and possible causes. What about a solution to this problem? I don't know. If a leader was unwilling to listen, I surmised they wouldn't be a leader for long, but I guess I overestimate the system and underestimate the abilities of these people to talk/convince/cajole/lie. I do hear some older film pros talk about bringing tradition back, but many are not in a position to make that happen (or they film overseas.) I guess we just have to continue whispering into the ears of those who will listen while we try to keep our standards as high as we can and still make enough money to get by. I still consider the sound dept a crucial part of a production. As I'm sure you know, the human ear can pick out audio mistakes far more readily than visual ones. Even with filmmakers like Lucas, Spielberg and Jackson who have proven time and time again how much sound is a part of the movie experience, many people ignore it. And the funny thing is we spend thousands on home surround sound systems! I guess they don't remember their Grandpa always saying "Garbage in, garbage out."
Thanks for asking, Tom! So what about you all out there...?
"Would you pay for a great production sound crew? Why or why not?"
Because I think this is a important issue and indicative of a larger cultural malaise, I thought I'd post his query here, add my reply and ask for your opinion.
Tom continues...
"This lament is not directed at any one person or company, but more of an observation of a trend...
"I am a professional location sound engineer who has years of experience, on films up to $70Million budget. I make my living doing this, and have spent [a LOT of money] on gear. I find it bewildering that a lot of production companies I run into are hemorrhaging money on the camera crew (A loader for an HD camera?) but offer me insultingly low rates, with equipment rental, and no boom operator. I might be looking at the wrong production companies, so if you know the value of a good sound crew, or the horrors of a poor sound crew, please let me know your experience?"
Here's my reply...
I most certainly would pay for a quality sound crew. I feel for sound guys! I have seen what you describe in practice as well. I've seen sound crews understaffed, run over, pushed around and left completely out of the loop even while shooting. "We'll fix it post" is something often heard by VFX Supervisors. Now, it seems the same is being directed at the Sound Mixer. I suppose when Producers and Directors hear films like Fellowship of the Ring were 98% ADR, they think they can do it as well. They don't consider the time and money involved in doing ADR nor the quality of the actor needed to at least come close to the moment all over again in a voice over. If you're not being forced in some way (like making a trilogy of three-hour films simultaneously) I don't see why this method would be preferable. Like VFX, many practicals can be faster to build, look better and are much cheaper than CG. Why not dab a little makeup on an actor's pimple in a few seconds instead of having a VFX Artist spend hours painting it out? For sound, why spend weeks fixing and re-recording when all the actors were right there on set? I'm a director who loves sound. I also like to get everything I can while in production. It just makes sense for the time and money and it's not difficult to include the sound department in the process. That process is of course the traditional process that I learned, not the contemporary process now taking hold. The rush of and for technology is widely to blame. Most leaders are informed by the hype around tech, but they lack knowledge to implement it properly. Additionally, when they defer such decisions to their "experts" many times those "experts" aren't informed about film practices. For instance, filmmakers who have been brought up on video have a simplified view of the process that does not match the nuance of true, budgeted feature production. To many of them, the sound department is a boom operator who plugs into the camera. This techno-phage of oversimplification is affecting every creative endeavor from advertising to web design. Many people are so worried about getting or keeping a job that they extend themselves beyond their knowledge and over-commit themselves instead of saying they don't know and need to ask someone who does. Worse than that perhaps are the people who simply refuse to believe or listen to more knowledgeable people. This is a serious problem especially when that person is a producer, director, CEO, CTO, manager etc-- the people who make the decisions. And they can get incredulous, mean and insulting about it; probably out of fear of looking they don't know something. That sounds backwards to me; I highly value of experts like yourself because I don't know much, let alone everything! This is a problem facing whole industries and if it's not fixed, I don't know what will happen. This idea that "a monkey could do it" could mean the fall of our economy and our culture entirely.
So, we've done a lot to define the situation and possible causes. What about a solution to this problem? I don't know. If a leader was unwilling to listen, I surmised they wouldn't be a leader for long, but I guess I overestimate the system and underestimate the abilities of these people to talk/convince/cajole/lie. I do hear some older film pros talk about bringing tradition back, but many are not in a position to make that happen (or they film overseas.) I guess we just have to continue whispering into the ears of those who will listen while we try to keep our standards as high as we can and still make enough money to get by. I still consider the sound dept a crucial part of a production. As I'm sure you know, the human ear can pick out audio mistakes far more readily than visual ones. Even with filmmakers like Lucas, Spielberg and Jackson who have proven time and time again how much sound is a part of the movie experience, many people ignore it. And the funny thing is we spend thousands on home surround sound systems! I guess they don't remember their Grandpa always saying "Garbage in, garbage out."
Thanks for asking, Tom! So what about you all out there...?
Saturday, September 8, 2007
Is There a Market For Thought-Provoking Content?
"Television is the first truly democratic culture - the first culture available to everybody and entirely governed by what the people want. The most terrifying thing is what people do want."
-Clive Barnes, British-born drama critic.
-Clive Barnes, British-born drama critic.
With the overwhelming popularity of "reality TV," I think Mr. Barnes sentiment is heard loud an clear by many. But, does that mean people don't want to watch thought-provoking television or movies anymore?
A friend and I were talking about this subject in reference to science fiction and fantasy as those two genres are perfect for exploring the human condition. We were commiserating about the dwindling number of sci fi shows and films. Sci fi somewhere along the line was infiltrated by other genres and took over. Sci fi is now mostly an element of some other major genre like horror or drama. Horror/Slasher with sci fi elements like Aliens vs. Predator: Requiem. A over-sexed political drama with sci fi elements like Battlestar Galactica. Or a lame attempt at Flash Gordon which is more like a contemporary cop show than it is sci fi. These shows and films do not put their sci fi roots first, they only use elements. Gone are Firefly, Farscape and Enterprise prematurely. Gone is Masters of Science Fiction. We have to look to the Brits with Doctor Who and Torchwood to get new sci fi. Stargate: Atlantis has had some really smashing shows and I look forward to more, but how many years do they have left? Bionic Woman will undoubtedly be another cop show. And in the theater, what's coming? There are a few interesting children's fantasies coming, but I don't know of anything sci fi save Star Trek 11. So, is there a reason for this?
I think there is certainly a market for (real) sci fi and fantasy. I just don't know if networks are willing to fund them because they don't usually get very high ratings. They get millions of people watching, but it seems they can't get the viewership of Survivor or Dancing With the Stars. It's the same deal with any thought provoking show that's not a cop show. It's the same at the theater, too. Studios want shapely teen butts in seats at the mall googaplex because that's where the big money is (they think.) They want Wedding Crashers and remakes and cheap horror flicks because they make a bigger percentage than most all thought provoking films. They consider Star Wars and Lord of the Rings as aberrations and similar projects far too risky. Of course, they're right. They are risky and it's likely that some of the Hollywood fodder will make a larger percentage than it cost to make, but they forget that there is a good chance that well written and executed sci fi will make at least some profit and have video sales from now until doomsday. Wedding Crashers will fade into obscurity, while some fans will have a SelectaVision, VHS, DVD and BluRay of Blade Runner. (They may also have the 2nd release --or is it 3rd-- DVD set coming out in December... oh and the HD DVD.) Oh, and yes I said SelectaVision which was indeed the coolest thing.
It's very possible for a thoughtful show or film to be successful, but networks and studios really have to be reminded of that over and over. For networks, sci fi is expensive to make. Reality TV is super cheap. And reality TV has been getting a massive viewership way beyond many thoughtful shows. That short term history is what they see. And the viewership has a large contingent of impressionable McDonald's eating people and advertisers like that. So, it's a really hard sell on TV because other reality-based shows are selling very well, too. Cop shows, lawyer shows and special agents are huge. It's a tough nut to crack. Of course, sci fi is sometimes too hard for marketers to grasp anyhow. And marketers rule the roost. And who knows if we'll still have an ally with Scifi Channel. They aren't producing very many new original shows and the ones they are creating are mostly cheap crap. Of course, the original movies also have not improved-- rather those crews are probably the ones who are making the shows now. Atlantis is the only good show being made except for Doctor Who, which is bought in syndication. They picked up Enterprise and Jake 2.0 which originally aired on failed UPN, but their running out of old shows to buy. NBC has already put at least one WWE show on Scifi and uses the space for repeats of their main network shows. I'm afraid NBC is just going to transition it into something other than Scifi because they think advertisers will like it more if it didn't say sci fi anymore. I'm not sure.
For film, it's a little less bleak. Wedding Crashers made 400% more money than it took to shoot and promote. Holy wow what a bargain, right? Well, Star Wars Episode III made over 500%. Return of the King, 660%. When it's good and appeals to a wide audience, the film puts butts in seats. (Heh, the LotR trilogy grossed $2,923,933,388. Yeah, that's billion with a "B." And last I knew New Line still hadn't paid the cast and crew for the reshoots.) Marketers still rule the roost, but maybe they can be more easily convinced than on TV.
I guess the bottom line is we have to figure out how to remind those in power (marketers) that thoughtful content makes money, too. And then we have to make sure they stay out of making creative decisions! The level of trust given to creators by studios and networks may be at an all-time low. Or, maybe creators are just capitulating or simply aren't getting hired because they're... too creative? Too interested in making good content? Or is it that they're just not getting enough funding? I don't know, but something has to inform the powers that we're all in this together and new, progressive content is the only thing that will ensure a long future for filmed entertainment. Wouldn't that be a kicker if video games overtake TV and film because they're stories are deeper and more entertaining...
So what do you guys think? Are there movies or shows coming up that I don't know about? Is there hope on the horizon that I can't see? I want to know! As always, thanks much for reading.
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